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Foxbridge Primary School logo consultation

To many an outsider, Castle Donington is an airport and a race-track. Yet to those of us who know the village better, it holds a special place in our hearts as a large yet quaint English village with many a charming feature. Long-standing 'dwellers' (Donington is believed to have derived from the old Saxon word 'Duningas' meaning 'hill dwellers') of the village enjoy the local farmers market, the traditional shops on Borough Street and the village museum. Foxbridge Primary School, along with the new housing development on which it is located, may bring in new residents to the village who are unaware of its heritage. Therefore, we wanted to create a badge which symbolises and teaches both the history of this beautiful village, whilst also embracing the modern, 21st century design of our school. 

Following an initial round of consultation with parents/guardians who have shown an interest in Foxbridge for their child, we are delighted to now open the consultation to the wider local community.

Below you will find information on the rationale behind each logo, all of which have been carefully designed with our village and our school in mind. Please note, these are 'concept' designs and therefore the final logo design may vary slightly. We have considered embroidery and ease of digital replication in the designs, but final adjustments may need to be made.  The numbers on each picture are for illustration purposes only and will not feature on the final design. Please take the time to read each blurb, view the corresponding picture and then use the poll to cast your vote for your favourite (link to the poll is in the green box on this page). Voting will close on Friday 11th March

Thank you,

Pam Bridgwood & the Foxbridge Primary School team.


UPDATE 11/3/22

The voting has now closed, and the winning design was logo 4. This concept is now being verified with our stakeholders before it will be launched as the official logo for the school.


Information on the rationale of each design

  • Image 1 - Represents the past, present and future or Castle Donington in a modern design. The design includes three prongs, which represent the propeller of a traditional fighter jet in homage to the airports former use as an RAF base. The prongs also represent the blades of a wind turbine, to show the school's commitment to sustainability and being energy efficient in our practices. Image 1 also contains a 'wheel' design which has multiple meanings also. The wheel is not only a nod to Donington Park, which many of the local streets on the development are also linked to, it is to also represent the wheel of the old water mill at The King's Mill, now The Priest House Hotel. 
  • Image 2 - A modern design which has obvious links to the airport and it's importance to the local area. The school design itself has elements of the airport incorporated into by the architects - such as the glass panels being the same as those found on the terminal buildings, and the protruding canopy over the school entrance being modelled on a wing of a passenger plane. This design is therefore in fitting with the school's architecture. 
  • Image 3 - This design has been modelled on the beautiful Castle Donington village sign, which contains four quadrants, each depicting a link to the village. The village sign is very unique and this logo would be a way of paying homage to the village's heritage. The logo shows a water-mill, a propeller, a tyre and diagonal parallel lines which show how our past and our future run side by side. The shield shape of this logo is much more traditional with regard to school logo's found across the country, more so with those linked to local churches - which Castle Donington has close links to within its community. 
  • Image 4 - A very clear, modern design of a fox. Along with the obvious link to the school name, the fox is an animal which is synonymous with being resourceful, proud, and family orientated. Foxbridge Primary School will grow over the years to become it's very own family of staff, parents and pupils. The animal also has strong links to Leicestershire, which the school will come under in terms of a local authority.